Branding · PROJECT 02

Personal Brand Identity

Completed 2026 Graphic Designer Graphic Design

RJC is a personal brand identity that represents creativity, leadership, and passion. Its design combines personalized initials, a crown symbol, and a volleyball element to reflect individuality, confidence, and dedication.

Project Overview

This project focuses on developing a personal logo that represents my identity, interests, and personality as a designer. It features multiple logo variations designed to maintain consistency, versatility, and visual recognition across different platforms.

Design Challenge

Creating a personal logo that effectively represents my identity while remaining simple, professional, and recognizable.

Approach

Developed a customized logo using initials, meaningful symbols, and a consistent color palette to create a distinctive personal brand identity.

Project Highlights

  • Personalized Initials: Uses RJC as the main identity.
  • Crown Symbol: Represents leadership, confidence, and ambition.
  • Volleyball Element: Reflects passion for sports and dedication.
  • Color Palette: Combines red, sky blue, and dark blue.
  • Typography: Uses bold and italic lettering for a modern appearance.
  • Logo Variations: Includes vertical, horizontal, icon.
  • Brand Consistency: Maintains a unified visual identity across all variations.